REPOPULATE THE OCEAN, FEED THE FUTURE
Shedding light on the systemic impact of intensive aquaculture, and more specifically on salmon consumption.
PinkBombs was born from a simple ambition: to shed light on the systemic impact of intensive aquaculture, and more specifically on salmon consumption.
Supported by Seastemik in collaboration with DataForGood, PinkBombs offers a transparent and documented vision of the ecological, health, and ethical issues related to fish production and consumption. More than an alert platform, it is a real decision-making tool designed for citizens, companies, and public decision-makers. Our mission is clear: to support the transition towards an Ocean-friendly diet. Because "un-fishing" our plates means repopulating the Ocean and feeding the future.
Why PinkBombs?
Situation
We are facing an ocean emergency. The Ocean, the main source of life on Earth, is increasingly threatened by human activities. Fish consumption is the main cause of marine biodiversity loss. The salmon industry, emblematic of intensive aquaculture, generates multiple impacts on a global scale. It is therefore urgent to change the food system for better protection of humans, animals, and ecosystems.
Reaction
- Alert on one of the greatest threats to the Ocean today: salmon farming.
- Deconstruct the popular perception around salmon consumption.
- Guide companies, governments, and consumers towards positive solutions.
Seastemik
Seastemik (a pun between the sea and systemic) is an NGO founded in 2023 that provides a systemic response to Ocean protection, by integrating environmental, economic, social, ethical, and health issues. Our vision: An Ocean overflowing with life, preserved by a plant-based diet, which guarantees the habitability of our planet, climate stability, human health, food justice, and animal welfare. The problem is systemic, the response must be too. Our mission: Un-fish our diets to repopulate the Ocean. Guide the phase-out of intensive fish farming (intensive aquaculture), spearheaded by salmon, and the development of a plant-based diet that makes the taste buds dance without emptying the Ocean. To move from ocean dining... to restoring the Ocean.
Visit the Seastemik website
DataForGood
Data For Good is a non-profit organization created in 2014 that brings together a community of 7,000+ tech volunteers (Data Scientists, Data Analysts, Data Engineers, Developers, UX/UI Designers, Product & Project Owners) wishing to commit to the general interest. Every year, we work with around fifteen associations to co-build projects that work for social justice, democracy, and the environment. We have supported, accelerated, and co-built more than 100 projects over the last 10 years. We are also strong critics of the risks and abuses of technology. Being part of the community also means committing to sober technology that respects social and environmental issues, and accepting that technology is not the solution to all problems.
Visit the Data For Good websiteThe project team
Esther Dufaure
Co-founder & Co-CEO Seastemik
Maxime de Lisle
Co-founder & Co-CEO Seastemik
Fleur Marques Bosio
Communications Director Seastemik
Diane Jean
Digital Communications Manager Seastemik
Gaëlle Nordström-Schüler
Volunteer Product Owner
Brigitte Wear
Lead Data Analyst and Research
Azra Hamidovic
Volunteer Data Analyst and Research
Pierre Moneyron
Volunteer Data Analyst and Research
Paul Pajot
Artistic Direction and Digital Design
Aurélie Anglio
Volunteer Fullstack Web Developer
A huge thank you to the volunteers who joined the adventure for this new version: Juliette Ribot (Volunteer Data Analyst and Research), Alberto Roman (Volunteer Data Analyst and Research), Lenï Le Ravallec (Volunteer Data Analyst and Research), Anne-Laure Silvestre (Volunteer Communication & Strategy).
They laid the foundations of PinkBombs during the first version in 2024: Adrien Brogniet, Agathe Arnould, Antoine Rogeau, Béatrice Chetard, Charlotte Eckstein, Charlotte Martinez, Erin Pacquetet, Giuseppe Guarino, Jade Fath, Julie Lasserre, Malena Guallar, Marie Courraud, Maud Ges, Maxime Schroder, Mélanie Beraud, Nadezda Berzina, Nelson Carvalho, Nicolas Berthozat, Oumeima El Isbihani, Paul Tenaillon, Quentin Deltour, Salomé Tordjman Martinez, Sandrine Dimitriadis, Sarah Rieubland, Solène Richard, Thomas Catinaud Taris, Vincent Martin
Partner
This project was carried out with the support of KRESK 4 OCEANS. KRESK 4 OCEANS is an endowment fund created by the KRESK Group and its brands (SVR and Lazartigue) whose objective is to create projects and fund non-profit organizations that aim to actively fight against marine pollution.
Story
In 2024, we launched the first version of Pinkbombs, which had major media coverage and advanced the cause. Our data was exclusively used by the newspaper Le Monde to publish an article by Les Décodeurs on the impact of salmon farming. Read the article. Since then, the data has been relayed by numerous media outlets such as Bon Pote, Brut, France Inter, BFM, or the TF1 1pm news, thus raising collective awareness about the impacts of the salmon industry.
Approach and methodology
PinkBombs was created to analyze and transform public data into tools accessible to everyone.
Our approach is based on two values:
Open source: The data is available on the platform.
Collaborative: Contact us to contribute or suggest improvements.
Our process followed three steps:
Identification of priority topics: As the goal of the site is to offer a compilation of the most striking information on the subject, the organization started by prioritizing the topics to be addressed.
In-depth research: Desk research was conducted online and by contacting experts, taking care to use only scientific sources or those from renowned international organizations.
Peer-reviewed data: In the interest of data quality, all information was verified internally. Expert support provided the final validation.
Did we miss key information? Do you have a question? Please contact us at the following address: contact@seastemik.org.
Download the methodology (PDF)Contact us
Seastemik dreams of an Ocean overflowing with life, preserved by a plant-based diet, which guarantees the habitability of our planet. Do you have a question, an idea, a project to imagine, or a growing desire to act with us? Write to us. Whether you are a citizen, professional, researcher, journalist, association, or simply curious, there are a thousand ways to advance the iodine revolution.
info@seastemik.org
Fortunately, there's still time to defuse the bomb!
Calculate your salmon footprint with the Pinkometer and find out how to reduce it.
For businesses, we can support you in your impact reduction journey. You can get in touch here.
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